Only the best for your health

We all are more and more aware about our health and how our habits of consumption can influence it. That is why we tend to prefer preservative-free beverages and foods and minimally processed products. Also, we are more careful when it comes to choose food labels and ingredients’ contents, consciously tracking down additive-free food or labels stating the naturalness of their ingredients.

Backward integration is our strength at Diana’s Food, and you can trust us to make it your competitive advantage:

  • By securing all the supply chain,

  • Insuring full traceability of every raw material,

  • Controlling the entire value chain,

  • Screening for original varieties to develop unique strains,

  • Selecting the most sustainable partners and producers,

  • And integrating a unique program to assess and guarantee farmers’ best practices in our processes

This how we became world leader in coloring foods and a globally renowned expert in natural products. Our coverage of existing colors is extended for beverages, sweets and ready meals, available in liquid or powder form.

CleanColors™, only the best range of coloring foods

Over the last decade, as natural colors were exploding, Coloring Foods, a clean alternative for color, has conquered the market. Because it is made from vegetable extracts and fruit juices, Coloring Foods is a very simple to understand and clean coloring source, giving the most natural image to the finished product. With Clean Colors™, we, at Diana Food, propose an extended range of high-performance Coloring Foods for natural and tailor-made solutions, based on our great expertise in agronomy and processing skills. Clean Colors™ meet the EU guidance notes while answering the fast-growing demand for clean label solutions and transparent ingredients.

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Organic colours, the next level of naturalness

There's a growing trend in the world of natural colors pushing for organic! Based on our historical expertise in agronomy combined with our know-how in colour processing, we developped a brand new range of vibrant organic colours for your food and beverage applications. Discover our range suitable for USDA Organic and E.U. Organic Certifications.

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Safflower: boost yellow tones in your beverage applications!

Diana's safflower extracts are the ideal product for every beverages application. In liquid form, they will perfectly fit into carbonated soft drinks, juice drinks, milk drinks or flavored water solutions. The powder form is perfect for any powdered soft drink.
Standardized in pigments content, they give a bright yellow shade and clear aspect, while ensuring excellent stability overtime. Their composition prevents any precipitation or color fading from happening in the final product.


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Hibiscus: the perfect way to bring red to your applications!

Hibiscus is traditionally consumed in Africa, Asia and South America in beverages.

Trendy and nutritious, we find more and more hibiscus in products today, and social media is alive with recipes for “cool” hibiscus drinks.
Hibiscus extract’s heat resistance makes the liquid form very stable in candy applications, and its powder form will fit perfectly in instant beverages. In both cases, it offers an intense and bright red shade without turbidity and the declaration looks appealing to consumers.

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Need to replace Caramel E150d in your recipe?

There have been numerous studies regarding sulphite ammonia caramels (E 150d, Class IV) and their potential impact on consumer health. The International Centre for Cancer Research has highlighted potential carcinogens in these products. This has impacted the full range of caramels in the eyes of the consumer and the food industry is quickly turning to alternative brown colorants in all applications.

In response to this demand, Diana Food has launched a sustainable solution based on purple carrot, hibiscus and malt concentrates. This can be used not only to replace caramel E150d in beverages but also other applications such as yogurt and confectionery. Integrated in the 'cleancolors' coloring food range, this natural alternative enables manufacturers to produce a healthier product with labeling that is clear and understandable to all consumers.

That's not at all!

Organic food is more than just a trend. It is increasingly becoming an important lifestyle choice. At Diana we are launching a range of organic colouring solutions. These are specifically designed to provide bright, stable shades in targeted applications such as dairy, confectionery and beverage.

Furthermore, each blend will be certified according to EU Regulation on organic production and US National Organic Program.

Please contact us to be the first to hear about this exciting new range when it launches in late 2018.


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Only the best from nature

Our team of agronomists works closely with seed developers and farmers to select the best of Nature. Hand in hand with the Research & Development teams, they ensure the best screening on varietal selection. Our raw material suppliers are conscientiously evaluated through the whole process to guarantee the best know-how.

This sourcing control, combined with our scientific expertise of understanding coloring mechanisms and performance measurements using spectrophotometer, UPLC, spectrocolorimeter, sensory evaluation is how we consolidate our market-leading product performance. 

Want to go further?

Diana Food can also provide additional solutions to naturally boost pleasure and health in your recipe.

A wide range of shapes, sizes and colors allows you to create an attractive visual impact and various textures in your recipes.


A healthy range of fruits, superfruits and vegetables for different nutritional needs and claims: fruit & vegetable equivalences, guaranteed level of actives in natural extracts and foodstuff and sensorial and health benefits enhancement.


Diana Food offers a high-performance range of solutions to preserve and extend the shelf life expectancy of your products in a natural way.


Give different and unique culinary profiles to your products with our wide range of taste nuances. From real vegetables and fruit, meat and seafood or wine and vinegars you can improve the taste of all your recipes.